Quick Take:
A listing consultation is more than just a preliminary chat — it’s the first strategic step toward selling your home with clarity and confidence. When you work with trusted Post Falls Realtor Janna McRoy, your consultation includes pricing insights, a tailored marketing plan, and a roadmap that makes the entire process easier from day one.
What’s the purpose of a listing consultation?
Your listing consultation is designed to uncover your goals, evaluate your property, and build a personalized selling strategy — all before your home goes live on the market.

Why Your First Meeting With a Realtor Matters
When you’re preparing to sell your home in North Idaho, the listing consultation acts as your launchpad. It’s where strategy, timing, and market expertise come together. With Janna McRoy, this meeting is a structured conversation that ensures your home is not only ready for market — but positioned to sell fast and for top dollar.
This is also your opportunity to get to know Janna, ask questions, and explore what a partnership with a top-tier Realtor looks like. You’ll walk away with clear next steps, a deep understanding of the market, and total confidence in your plan moving forward.
Starting With Your Why
Janna begins each consultation by learning about your unique situation. Why are you selling? What’s your ideal timeline? Are there any specific challenges or goals you have in mind? These questions are more than formalities — they help shape the entire marketing strategy and pricing approach.
You’ll also discuss what you’re looking for in a real estate agent. Whether it’s communication, negotiation skills, or local knowledge, this is the moment to align expectations and build trust.
Touring the Property
After the initial conversation, Janna will walk through your home with a strategic lens. She’ll note standout features, areas for potential improvement, and ways to make the home more appealing to buyers. This walkthrough isn’t about judgment — it’s about identifying opportunities to maximize your property’s value.
The Power of Accurate Pricing
One of the most important outcomes of a listing consultation is determining the right list price. Janna provides a customized Comparative Market Analysis (CMA) based on similar homes recently sold in your area, current listings, and broader market trends in Kootenai County.
This analysis isn’t just about numbers — it’s about strategy. Janna will explain how the market, competition, and your personal timeline all affect pricing. You’ll explore different pricing scenarios and land on a number that’s both competitive and realistic.

Preparing Your Home for Market
Once pricing is discussed, you’ll shift to preparations. This is where Janna’s detailed listing packet becomes invaluable. From staging suggestions to repair priorities, she outlines exactly what needs to happen before photography and showings begin.
You’ll also receive scheduling guidance to help organize cleaning, staging, and any handyman work ahead of your photo day — because first impressions matter, and high-impact visuals are crucial.
Here’s what the prep phase typically includes:
- Cleaning and decluttering key areas
- Finalizing any repairs or touch-ups
- Staging (either DIY or professional)
- Scheduling photography and video walkthroughs
Creating a Tailored Marketing Strategy
With your home prepped and priced, the next step is promotion. Janna walks you through a detailed marketing plan tailored to your property, location, and target buyer profile. Expect to see a blend of digital and traditional tactics designed to reach buyers near and far.
This custom plan includes professional photography, social media campaigns, email blasts to active buyer databases, printed materials, and prominent listing placements across local and national platforms. You’ll even benefit from reverse prospecting strategies that target buyers relocating to North Idaho from high-migration markets.
Once your home goes live, you’ll receive weekly updates that cover showing feedback, online traffic stats, and any adjustments that might be needed to stay competitive.

Paperwork, Timelines, and What Happens Next
Before wrapping up your consultation, Janna will help you navigate the listing agreement, required disclosures, and any documentation necessary to move forward. She’ll also provide a clear week-by-week timeline covering what happens next — from photo shoots and listing day to open houses and showings.
You’ll leave the meeting with everything in writing, a transparent game plan, and a trusted expert in your corner.
The Bottom Line: A Confident Start Begins Here
If you’re thinking about selling your home in North Idaho, your listing consultation is where clarity begins. You’re not committing to the entire process just yet — you’re learning what it takes, getting professional insights, and deciding if the timing is right. With Janna McRoy’s proven approach, you’ll walk away with more than information. You’ll have a complete strategy, a clear next step, and a Realtor who’s deeply committed to your success.
Ready to take the first step toward selling your home?
Connect with Janna McRoy to schedule your listing consultation today.